Skechers U.S.A., Inc., The Comfort Technology Company® and third-largest athletic footwear brand in the world, announces that it has surpassed 5,000 Skechers-branded retail store locations throughout more than 120 countries. Expanding the reach of Skechers shopping destinations currently operating globally, key openings leading up to the milestone have been in Chile, Greece, India, Mexico, South Korea, the United States, and the 5,000th store in Bogotá, Colombia.
“Every Skechers store brings valuable engagement with consumers to build an increased awareness for our brand,” said Michael Greenberg, president of Skechers. “Skechers stores are the best place for fans to experience the signature comfort, style and innovation of our products—and when they do, they’re loyal for life. It started in 1995 with the original Skechers store opening in Manhattan Beach near our corporate offices. From there, we opened our first international store in Japan, the 100th in Times Square, the 3,000th in China and now our 5,000th store in Colombia. Every location offers the same look and feel to carry the Skechers brand with consistency across six continents. With an additional 140 to 160 more Company-owned stores planned this year and hundreds of stores opening annually with our partners, we are on the road to 10,000 Skechers stores.”
“We opened 77 company-owned stores in the [fourth] quarter, including 20 big-box locations in the United States, 15 stores in China and five each in Canada, Colombia and Mexico,” said COO David Weinberg on the company’s earnings call recently.
From fashion styles to lifestyle product and performance shoes for sport enthusiasts, Skechers’ offering is enhanced with the Company’s signature comfort innovations—including its patented Skechers Hands Free Slip-ins® Technology, Skechers Arch Fit® Technology, Skechers Max Cushioning® Technology, Skechers Hyper Burst Pro™ Technology, Skechers Air-Cooled Memory Foam®, Skechers Relaxed Fit® Technology, and Skechers Performance FitKnit® Technology.