Specialty outdoor retailer REI Co-op will open in Durango, Colorado in spring 2025. The store will offer a wide assortment of apparel, gear and expertise for camping, cycling, running, fitness, hiking, paddling, climbing, snowsports and more. In addition, certified mechanics will tune and repair equipment through a full-service bike, ski and snowboard shop.
“We have long been interested in joining the Durango community. Despite the closest REI store being over 100 miles away, we have nearly 9,000 active members in the area,” said Janet Hopkins, REI regional director. “We look forward to being a resource to all and partnering with nonprofits doing incredible work to protect natural places and create belonging in the outdoors.”
As the country’s largest consumer co-op, anyone is welcome to tap into the expertise of REI’s store staff and online resources such as its Expert Advice library to learn or advance skills, plan adventures, and more. Members who join the co-op enjoy a range of benefits, including a used gear trade-in program called Re/Supply, discounts on shop services and experiences, an annual Co-op Member Reward of 10% back on eligible purchases, and more.
REI’s philanthropy efforts are centered on the belief that the outdoors should be a place where everyone can be themselves, access opportunities, and connect with their community. Locally, REI staff identify regional organizations whose missions focus on improving access to outdoor recreation places, as well as those connecting nearby underrepresented communities to time outdoors. More broadly, the co-op partners with state and national nonprofits that advocate for policies to protect the outdoors, for everyone. Last year, these combined efforts equated to $6.9 million invested in 503 nonprofits.
The co-op also founded a publicly supported charity called the REI Cooperative Action Fund. The community supported nonprofit partners with nonprofits to build a more equitable outdoors. REI store teams also can recommend local nonprofits to receive support from the REI Fund. To learn more about recipients in Colorado and New Mexico visit https://www.reifund.org/grantees/locations.
Store Facts
- Location: Newly constructed building at the northwest corner of Turner Drive and U.S. Highway 550, Durango, CO 81303
- Store Size: 22,000 square feet
- Store Features: Full-service bike shop, ski and snowboard shop, buy online-pick up in store, curbside pickup
- REI Co-op Membership: Nearly 9,000 members in Durango, 2.2 million members in Colorado, 250,000 members in the Albuquerque-Santa Fe, New Mexico media market DMA
- Closest REI stores to Durango: Grand Junction, Colorado (130 miles away, current location opened in 2018); Santa Fe, New Mexico (155 miles away, opened 2008)