CO: Pvolve Signs Franchise Agreement to Bring New Studio Location to Denver | Trade and Industry Development

CO: Pvolve Signs Franchise Agreement to Bring New Studio Location to Denver

Feb 23, 2024
Functional Fitness Brand to Debut New Studio Location This Fall

Pvolve, the omni-channel fitness company with an innovative, science-led method that pairs functional movement with proprietary equipment, is heading for the Mile High City after securing a franchise agreement with Cali Kyle for Denver's first studio location, slated to debut this Fall.

After a brief stint in the corporate sector, Kyle recognized that her career wasn't offering her the sense of professional fulfillment she was after. Having grown up in an entrepreneurial household, she started exploring opportunities to build something for herself. As a former loyal member of her local Pvolve studio in Chicago (where she previously resided), Kyle knew exactly what brand she wanted to invest in and bring with her to Denver.

"I was ecstatic to move to Colorado, but very disappointed that I'd have to leave my Pvolve studio in Chicago behind; it was my haven," Kyle shared. "That's ultimately what prompted me to explore franchise opportunities with them, not only to support my own health routine, but as an opportunity to introduce my new hometown to the concept of functional fitness, which has changed my life in so many ways." 

Kyle is confident that Denver's culture and active lifestyle will make Pvolve a welcomed addition to the city's fitness landscape. She is already setting sights on an additional studio location in the city, once the community has become familiar with the benefits of the brand's low-impact, clinically-backed method.

"Our entire team is thrilled to bring the Pvolve Method to Denver's vibrant fitness scene. Teaming up with Cali, who understands Denver's dynamic energy and health-conscious community, makes this launch even more special," said Pvolve President Julie Cartwright. "Cali's personal transformation with the Pvolve Method showcases its power in developing holistic strength. She's the perfect person to foster a welcoming and motivating community in her studio, tailored to Denver's unique spirit. 

40% of franchise owners started as Pvolve members, which serves as a testament to the efficacy of the modality and quality of the community that Pvolve offers. 

Cartwright credits the efficacy of Pvolve's signature method and its recent partnership with world-renowned actress, producer, and director, Jennifer Aniston, as the reason the brand has been experiencing explosive growth. In addition, the franchise offers a multi-revenue stream business model, proprietary equipment, and hybrid class experiences that further fuel its expansion.