AdvanceCT won a Silver Rank for its DARE GREATER Campaign, a project in the category of Paid Advertising Campaign of the International Economic Development Council (IEDC). The honor was presented recently at an awards ceremony during the IEDC Annual Conference.
“The winners of IEDC’s Excellence in Economic Development awards represent the best of economic development and exemplify the leadership that our profession strives for every day,” said 2021 IEDC Board Chair and Invest Buffalo Niagara, President, and CEO Tom Kucharski. “We’re honored to recognize the more than 100 communities whose marketing submissions, projects, and partnerships have improved regional quality of life.”
DARE GREATER showcases the diverse leadership and accomplishments in Connecticut’s thriving entrepreneurial community. Highlighted entrepreneurs include Rebecca Corbin, Founder and CEO of Farmington-based Corbin Advisors; Barry Alexander, CEO and Founder of Hartford-based Aquiline Drones; and Ryan Gresh, Co-Founder and CEO of Farmington-based The Feel Good Lab. The campaign concept pays homage to Teddy Roosevelt’s Man in the Arena speech, where he famously stated it is “far better to dare mighty things…”.
IEDC's Excellence in Economic Development Awards recognize the world's best economic development programs and partnerships, marketing materials, and the year's most influential leaders. 25 award categories honor organizations and individuals for their efforts in creating positive change in urban, suburban, and rural communities. Awards are judged by a diverse panel of economic and community developers, following a nomination process held earlier this year. IEDC received over 500 submissions from 4 countries.
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