IL: IN: TruGolf Links Announces Franchise Development Agreement for Chicagoland and Northwest Indiana | Trade and Industry Development

IL: IN: TruGolf Links Announces Franchise Development Agreement for Chicagoland and Northwest Indiana

Sep 23, 2024

TruGolf Links Franchising, LLC ("TruGolf"), owned by TruGolf Holdings, Inc., a leading provider of golf simulator software and hardware, announced the signing of its second regional development deal. Led by experienced entrepreneurs Bob Early and Ron Rzansa, the deal spans the surrounding Chicago suburbs and into the northwest region of Indiana. The agreement includes the rights to open 80 locations, either owned or franchised, with plans to hit the markets aggressively and create close ties within local communities across the region.

"TruGolf offers the most advanced simulator technology in the market. Combined with the unique franchise opportunity that the team has built, the choice was easy," said Early. "I believe this technology model is fit for every demographic, no matter their skill level or experience with golf, and all future guests will be able to enjoy the TruGolf facilities. I'm looking forward to opening multiple locations and developing a strong network of franchisees across the broader Chicagoland area."

With extensive roles in various management positions, Early holds a 25-year tenure in the insurance and construction industries while Rzansa brings 35 years of experience in transportation labor and logistics. When considering their next business venture, both were seeking an opportunity that offered a best-in-class product and service that was unique to their market. As avid golfers, they tried every simulator and agreed that nothing compared to the capabilities of TruGolf. Currently, the pair is focused on identifying a site for the flagship location in the Joliet, Illinois area. Additionally, they are considering franchise candidates across the entire territory to be a part of TruGolf's growth.

"We could not be more excited to have Bob and Ron as franchise partners as we continue national expansion of TruGolf in Chicagoland and Northwest Indiana," said Dr. Ben Litalien, Chief Development Officer, "They are amazing businessmen whose passion for golf now allows them to build a significant network of TruGolf Links Centers. As the only company that offers a regional developer model, it allows us to partner with strong local entrepreneurs to quickly and efficiently develop entire markets while allowing them to build a significant business."

The first ten Regional Developers who join TruGolf Links will make up the President's Circle, serving as the company's franchise advisory council. These operators will also receive benefits including reduced territory fees, enhanced sales and support compensation, and significantly discounted access to TruGolf's world-class simulator bays.

"We started TruGolf Links because of our passion for golf any time of the year," said Brenner Adams, President of TruGolf Links, Inc. "We are thrilled to expand into the Chicago and Northwest Indiana region, which marks a significant step in our growth journey. With a variety of innovative paths for development, we're looking forward to working alongside dedicated franchisees to continue expanding TruGolf Links in new communities nationwide."

TruGolf Links offers a comprehensive franchise program, including individual and regional developer opportunities. Each facility will feature TruGolf's unparalleled software and hardware with five or more simulator bays, an upscale bar and dining area, a club cleaning station, and a pro shop. The flagship is designed for 5,000 square feet or more and includes a unique double-size bay with stadium seating for events. Standard facilities will occupy 3,800 square feet, featuring five standard simulator bays and full food and beverage service.